Refrigerated Transporter's Media KitWEBSITE & E-NEWSLETTER ADVERTISING INFORMATION
Sell to food logistics fleets in 2012!Refrigerated Transporter's website audience controls the distribution of temperature-controlled commodities. Historically, food distributors are among the first fleets to start buying equipment when the economy improves. People continue to eat well regardless of the ups and downs of the economy. When many dry van carriers parked their equipment, refrigerated food fleets were still running hard, and must now replace equipment. WEBSITEFirst, advertise on www.refrigeratedtrans.com, which compiles comprehensive news and information on the refrigerated transportation industry on a daily basis. Advertising opportunities include traditional banner ad positions, as well as sponsorship of entire content categories (for instance, "Carriers-Shippers" or "Food Distributors"). In addition, we publish reports and directories like the Annual Gross Report, the Refrigerated LTL Guide, and the Refrigeration Unit Repair Facility Guide. Let us custom-design a promotional campaign using any one or several of these avenues. E-NEWSLETTERSecond, sponsor our weekly e-newsletter, Refrigerated Transporter's Business Picture, delivered each Friday to our growing opt-in-only mailing lists. This advertising format includes a banner ad spot plus a descriptive paragraph—sure to get the attention of recipients as they browse through the news briefs. CUSTOM MARKETING SOLUTIONSThird, take advantage of our many other product offerings from webinars to list rental or custom print publishing. We have the resources and expertise to help you create and deliver your own branded media in whatever format you need. Now Offering new ways to grow your business!
Through the recently launched Penton Marketing Services division, we now offer a full range of content solutions, digital services, and lead nurturing and qualifying services that leverage our deep industry knowledge and customer relationships. We work closely with you to analyze your business needs and develop strategic marketing solutions to realize your goals. Digital Solutions—Webinars, eNewsletters, Custom Videos, Social Media eListening, Micro Sites, Websites, Search Engine Marketing, Lead Lifecycling, Virtual Events, and Mobile Apps Research Solutions—Polling, Trade Research, and Custom Research Print Solutions—White Papers, Supplements, Custom Magazines, and Show Dailies Call Ray Anderson: 800-880-0368, 713-523-8124. Email: ray.anderson@penton.com Chief Business Marketer is the new monthly e-newsletter from Chief Marketer that’s written specifically for senior marketing managers, ad managers and media buyers at leading B2B companies and ad agencies. Each edition provides case studies that look at real-world situations and solutions…how-to articles that offer practical tips and advice for addressing today’s unique marketing challenges…and insights into the latest industry research covering B2B markets. SUBSCRIBE TODAY
Refrigerated Transporter • refrigeratedtrans.com For additional contact information, visit the Contacts & Locations page. DirectoriesNewsletterEvents
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