Ryder improves used-vehicle website
Nov 17, 2010 11:54 AM
Ryder System Inc has enhanced its www.usedtrucks.ryder.com website to improve the user experience and make it easier to search for and find used vehicles from Ryder online.
Online traffic to www.usedtrucks.ryder.com has increased by more than 50% during the past year, and more than 80% of that traffic to the site is coming from new visitors. Ryder has enhanced the site’s search capabilities, added more content, and enabled international buyers to view information in more languages than ever before.
•Improved search functionality—In addition to searching by vehicle type, visitors with particular preferences can now search for vehicles by brand. An enhanced “Advanced Search” feature enables users to further refine and filter search results by price, mileage, or equipment feature. Photos and prices for each vehicle in Ryder’s inventory are now immediately viewable in initial search results. Once users find the vehicle or vehicles they are looking for, results are now more printer-friendly and can be e-mailed directly from the search results view.
•More content—To assist customers with unique transportation needs, Ryder has added a new section focused on specialized equipment such as passenger buses, glass trucks, tankers, and specialty trailers. Visitors can also find more information about extended warranties and financing options.
•Expanded export information—In response to growing demand for vehicle exports, international buyers can find more information about export sales and service, such as ocean freight transport and insurance and payment options. While visitors can already view Ryder’s used-truck website in English, Spanish, or French, the export section is now also available in Portuguese, Russian, and Vietnamese.
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