Bravo! Foods launches Canadian division
Jan 20, 2005 9:00 AM, from staff and wire reports
Bravo! Foods International Corp will expand operations into Canada, and beverage veteran Jeffrey Pencer has joined Bravo! to lead its new Canadian division. The division is expected to be operational this fall.
According to industry sources, Canadian sales of single-serve milk products are approximately 15% of those in the United States, with relatively fewer brands and participants than the United States, providing an opportunity for large-scale distribution for Bravo!'s Slammers brand in the Canadian marketplace.
Bravo! Foods licenses, markets, distributes, and sells flavored milk products throughout the 50 states, Puerto Rico, the US Virgin Islands, Mexico, and nine Middle East nations.
