Survey of quality: Maersk, APL most shipshape
May 27, 2004 12:37 PM, from staff and wire reports
Maersk, American Presidents Line (APL), and NYK Line are the leaders in trans-Pacific ocean carrier quality, according to a survey by Capital Consulting & Management Inc (CCMI).
For the first time, shippers and forwarders have identified what comprises quality in an ocean carrier partner, naming network and delivery as the most critical performance factors, followed by price, then service and technology.
Approximately 400 shippers and forwarders ranked quality performance factors and then scored the carriers against them. Copenhagen, Denmark-based Maersk and Singapore-based APL ranked number one or number two in the individual performance categories of network, delivery, service, and technology, with scores that were generally 10% to 20% higher than the industry average for these performance factors.
K Line (Tokyo), NYK Line (Tokyo) and Orient Overseas Container Line (OOCL, Hong Kong) emerged as the highest “value” carriers, based on the level of performance they provide for the price they charge. Shippers and forwarders indicated that each of these carriers has above-average performance on non-price factors, and each was ranked as close to industry average on a relative price ranking.
Further survey details, as well as materials related to other CCMI-sponsored surveys of global supply chain operations, can be obtained by phoning 703-370-2607.
